Kuala Lumpur, 21 February 2025 – REV Media Group and Remix, part of the Involve Asia group of companies, have joined forces to reshape the affiliate marketing landscape in Malaysia. By combining REV Media Group’s extensive digital reach and influence with Remix’s expertise in affiliate programme management, this collaboration offers brands an unparalleled opportunity to drive growth, engagement, and revenue through this high-potential marketing avenue.

Affiliate marketing, a global industry worth well over US$20 billion as of 2024*, continues to be one of the most effective yet underutilised strategies for brands seeking sustainable sales growth. This partnership aims to change that by offering Malaysian brands the first-ever end-to-end affiliate marketing solution, covering set-up, recruitment, performance tracking, and growth – all within one seamless package powered by REV Media Group and Remix.

Unlocking New Revenue Streams for Brands

Through this partnership, REV Media Group is launching REV Affiliate+, designed to help brands maximise their reach through strategic media buys and access to a vast affiliate network. This solution allows businesses to tap into a powerful ecosystem of publishers, driving high-quality traffic and conversions. 

With REV Affiliate+, brands can amplify their visibility, optimise performance-based marketing, and achieve measurable growth—all through a seamless, data-driven platform.

Remix will focus on activating and managing affiliate programmes by ensuring brands are continuously supported by a network of affiliates. From programme implementation to commission strategies and retention methods, Remix will provide the operational backbone to maximise performance.

REV Media Group will bolster this effort by offering key promotional channels and audience engagement touchpoints, including:

  • Display and video advertising inventory
  • Targeted content and social media exposure
  • Strategic audience targeting tailored for affiliate marketing campaigns

This initiative includes top publishers under REV Media Group such as SAYS, OhBulan!, Viralcham, New Straits Times, Berita Harian, Harian Metro, and more.

Driving Growth and Innovation in Affiliate Marketing

REV Media Group and Remix set a new standard for affiliate marketing in Malaysia by empowering brands with collaborative strategies that promote awareness, drive sales, and foster long-term sustainable growth. This partnership combines REV Media Group’s exceptional reach and Remix’s expertise to create impactful, performance-driven marketing campaigns.

“Affiliate marketing is a largely untapped opportunity for brands. By combining our content platforms and audience targeting capabilities with Remix’s expertise in affiliate networks, we’re equipping brands with the tools to drive impactful, performance-based campaigns.” said Nicholas Sagau, Chief Operating Officer at REV Media Group.

Chris Wee, Chief Digital Officer at REV Media Group, added, “This partnership demonstrates our dedication to innovation and measurable outcomes. Together, REV Media Group and Remix are creating new opportunities for brands to achieve sustainable growth in a competitive digital market.”

René Menezes, Executive Director of Remix and the President & Co-Founder at Involve Asia, added, “This partnership marks a significant shift in how brands can harness the power of affiliate marketing. With REV Media Group’s unparalleled reach and our expertise in affiliate programme management, we are creating a solution that ensures consistent growth and maximised returns for our clients.”

End.

*Source: Astute Analytica , OptinMonster

About REV Media Group

REV Media Group is Malaysia’s number one digital media company, managing over 30 top authority brands in Malay, English, and Chinese languages. Reaching more than 10 million unique visitors each month, REV Media Group is committed to revolutionizing the digital landscape by delivering innovative content solutions, harnessing data-driven strategies, and driving meaningful engagement with audiences. As a pioneer in media innovation, REV Media Group continues to shape the future of Malaysia’s digital ecosystem.

For more information, visit https://revmedia.my.

Media Contact:

Name: Junisa Jaafar Sidek
Position: General Manager, REV Marketing & Communications Department
Contact: junisa@mediaprima.com.my / +6012-2172531

About Remix

Remix is a full-service marketing agency dedicated to forging powerful partnerships that drive meaningful outcomes and fuel growth. Our approach combines advanced attribution technology, an expansive partner network, and deep expertise to optimise every aspect of your marketing efforts. From affiliate management and digital performance to brand strategy and influencer collaborations, we deliver tailored solutions that achieve measurable, sustainable results. 

For more information, visit https://remix.solutions or email us at hello@remix.solutions 

Media Contact:

Name: Seo Jinxian
Position: Brand Lead
Contact: seojinxian@remix.solutions / +6017-3869908

Brands interested in exploring the potential of affiliate marketing – The REV Affiliate+ with REV Media Group and Remix can reach out at affiliatepartnerships@revmedia.my and hello@remix.solutions, respectively.